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JULY 2021

Week 28

News

Malaysia Airlines parent launches “Journify” digital platform

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July 12th 2021

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Malaysia Aviation Group (MAG), the parent company of Malaysia Airlines, has launched a digital platform focused on travel and lifestyle. Read More » The Journify digital platform is MAG's third business alongside its airline and aviation services subsidiaries. "Journify marks a significant milestone in our transformation journey to becoming Asia's leading travel and aviation services group delivering customised and digitalised end-to-end travel solutions, transforming the group from just an airline to a holistic travel solutions provider," MAG group CEO, Captain Izham Ismail, said. MAG said Journify’s 10 categories covered restaurants, attractions and shopping, with purchases earning points with Malaysia Airlines' frequent flyer program, Enrich. Several airline groups are expanding their businesses from flying to other potential income sectors to add revenue to their bottom lines during the COVID-19 induced downturn.

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