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Star Alliance chooses Singapore for centre of excellence for digital development
March 23rd 2021
Frankfurt-headquartered Star Alliance has selected Singapore for a second management office and a centre of excellence as part of its post-COVID-19 strategy. Read More » The Singapore office, planned to open late this year, will allow the 26-member airline group to "remain innovative, resilient and nimble", a Star Alliance statement said. "It will complement the long-standing office in Frankfurt and focus on advancing its strategy for digital customer experience. Singapore was selected based on considered criteria, including access to innovation and global competitiveness," the alliance said.
