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Malaysia Airlines seals partnership with Huawei Customer Cloud to expand Mainland market share
June 24th 2024
Malaysia Airlines has signed a strategic agreement with China’s Huawei Customer Cloud Services to more deeply understand traveller preferences and to analyse market trends. Read More » Huawei also will provide advertising, marketing and traffic monetisation services for the Malaysia Aviation Group (MAG) airline in China and the wider Asia-Pacific. “We are delighted to join forces with Huawei by leveraging its digital capabilities to expand our reach within the region,” MAG’s Ahmad Luqman Mohd Azmi, said. “This strategic partnership aims to elevate our efforts in customer engagement by providing highly personalised experiences and innovative solutions to meet the unique needs of the market.” “We look forward to exploring new avenues and opportunities that will solidify the Malaysia Airlines position in the region and extend our influence globally as the gateway to Asia and beyond,” Huawei director cloud service business growth, Vincent Wen, said.