Regional Round-Up
Challenges ahead for Tiger Australia boss
June 1st 2013
New Tiger Australia CEO, Rob Sharp, told Sydney media that his job will be tough in the next two years as his airline fights for greater market share from the dominant domestic low-cost carrier (LCC), Jetstar. Read More »
Tiger Australia: back from near death with a new boss and new majority shareholder |
Sharp, a former Qantas executive, must bring the carrier back from near death after a series of safety problems in 2011 grounded the carrier.
Now that all regulatory requirements have been met, Virgin Australia is Tiger Australia’s 60% shareholder, clearing the way for Sharp to stem losses that amounted to US$60 million in the last fiscal year.
“There is an opportunity to move the brand further from those dark days, where clearly the grounding had a major negative impact,” he said.
“The key will be getting the basics right, which will go a long way to changing perceptions.”
Acquiring controlling equity in Tiger Australia is a key factor in Virgin Australia’s strategy to build domestic market share for the group.