Industry Addendum: Innovation
Vietnam Airlines and Sabre Inc. sign expanded agreement
March 1st 2019
Vietnam Airlines and Sabre Inc. have signed a significantly expanded Memorandum of Understanding (MoU), valued potentially at US$300 million, that includes the Sabre AirVision and AirCentre portfolio that will complement SabreSonic, the Passenger Service System of Vietnam Airlines that Sabre recently renewed with the carrier. Read More »
The MoU includes the option to adopt Sabre’s catering management tool, In-Flight Solution, and Sabre’s Global Distribution System for the carrier’s long-term domestic content distribution.
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The flag carrier said its expanding domestic subsidiary also would examine the potential of the SabreSonic PPS.
Vietnam Airlines president and CEO, Duong Tri Thanh, said: “Vietnam Airlines is please to build on the existing agreement with Sabre, our trusted, long-term technology provider, to include advanced solutions that will propel our business into the future. Our digital transformation program is essential for our continued success and onboarding these solutions from Sabre directly supports our efforts to achieve Skytrax 5-star status.
“We are well prepared for the industry 4.0 revolution and soon will embark on the ultimate digital journey, providing a seamless customer experience and improved operational efficiency.”
Separately, Qantas has joined Sabre’s Beyond NDC program to process NDC enabled travel solutions and Sabre has agreed to become an active participant the Australian airline group’s Qantas Channel.
Planned to be launched in August 2019, the Qantas Channel in conjunction with Sabre, will offer a wider range of content from the airline and also allow the 425,000 Sabre-powered travel agencies to leverage high level content that will personalize offers for clients, Sabre said.
The digital environment has changed the way we need to work with our trade partners, the signatories said, such as the Qantas Channel new pathway to deliver seamless experiences for customers booking via agent reservations channels.
